The Hero HQ Story
At the mere age of 22, Nikki Jurcutz was working as a paramedic with Ambulance Victoria where she regularly attended emergency situations in the workplace and home. She found people were too frightened and unprepared to act effectively, ultimately leading to lifesaving first aid not being administered to those who needed it.
Having witnessed first-hand the devastating results of this inaction, Nikki reached out to her sister and career Educator, Rachael Waia, in 2013 with a proposal to change the first aid industry forever.
Hero Headquarters (HQ) is an organisation built from expertise and an urgent community need and has quickly grown to become one of Australia’s leading first aid providers.
With a collective belief in revolutionising the industry, Hero HQ has redefined what it means to be a first aid provider today – with a mission born from experience, a unique approach to business operations, and first-to-market education delivery options.
Hero Headquarters’ sister companies, Tiny Hearts Education and Young Hearts First Aid, started as side projects for Nikki and Rachael but have quickly grown to become vital services with cult followings.
To date, Hero HQ has proudly transformed 200,000+ Australian's into ‘First Aid Heroes’, empowered with the knowledge and skills to save the life of their parent, friend, child, colleague, or even a stranger on the street.
At Hero HQ our goal is not to simply train you. Our goal is to change the way you think about first aid and make sure that if the day comes for you to save a life, you will do so without hesitation.
“As a paramedic for 9 years, I witnessed tragic situations that could have been prevented if first aid or CPR had been administered. People weren’t confident in their ability to help, even though they had been previously trained. Hero HQ was born from what I saw on the frontline and it’s our life’s mission to empower Australians to be First Aid Heroes.”
Co-Founder & CEO
Hero HQ's net promoter score
Recognition & Awards:
2014 – New Business of the Year (Casey-Cardinia Business Awards)
2015 – Nikki Jurcutz, Emerging Entrepreneur of the Year (NAB Women’s Agenda Leadership Awards)
2015 – Health, Education and Wellbeing Winners (Casey-Cardinia Business Awards)
2015 – Nikki Jurcutz & Rachael Waia, Young Female Entrepreneur of the Year (Female Entrepreneur Awards)